Hamlet - Was Prince Hamlet Wacko? :: essays research papers

In Shakespeare's "Hamlet", the main character offers a puzzling and ambiguous persona. Throughout the play, Hamlet often contradicts himself. He seems to balance the virtues of "playing a role", with being true to himself. Further proof of these conflicting personas are demonstrated by his actions and inactions. The ambiguity noted here, lies in two conflicting mannerisms displayed by the young Hamlet: One that is perfectly calm and rational; and another which displays madness. These conflicting behaviors are related within Hamlet's internal struggle-to kill Claudius for revenge of his fathers' murder; or act responsibly, and await further proof of Claudius' guilt. Throughout the play, Hamlet teeters on the brink of insanity induced by his actions, or inactions. Hamlet's sanity is clarified, in the first act, by statements and feelings expressed within his dialogue. When asked about his depressed appearance and demeanor by Gertrude, Hamlet replies, "Seems, madam? Nay, it is. I know not "seems" (1037, line 76). This relates the idea that Hamlet is 'what he appears to be'. Later, he clearly makes a statement about his mental health when he commits himself to avenge his father's murder. This quote allows the reader to follow Hamlet's train of thought in regards to his role as student, mourning son, and Prince to the throne: "I'll wipe away all trivial fond records, All saws of books, all forms, all pressures past That youth and observation copied there, And thy commandment all alone shall live Within the book and volume of my brain" (1054, line 100). Hamlet is stating his utmost commitment to nothing short of revenge of his fathers' death. At this juncture in the play, there is little doubt about his state of mind, or intentions. However, the next act belies Hamlet's sanity and reason. In act two, Hamlet appears again, although it now becomes apparent he has lost the conviction he demonstrated earlier-to complete his destiny as prescribed by the ghost of his father. During this act, Hamlet spends most of his time reading and talking with Polonius, Guildenstern, Rosencrantz, and the players. Not until the very end of this second act, does Hamlet refer to his filial duty to avenge his father. Instead of carrying out the destiny described by his fathers spirit-role of the vengeful son-Hamlet exhibits insane behaviors. This is illustrated by his statements to Rosencrantz and Guildenstern, "I know not-lost my mirth, forgone all custom of exercises..." (1071, line 282).

Kudler Fine Foods Frequent Shopper Program Essay

Kudler Fine Foods is a local and upscale specialty food store with a total of four stores in La Jolla, Del Mar, and Encinitas California with their main base store in San Diego, California. Each store maintains and sells high quality bakery, pastries, fresh produce, meat, seafood, specialty condiments, packaged foods, cheeses, and dairy products. Kathy Kudler owner and founder of Kudler Fine Foods is looking to expand her company and market her products to new prospective clients, along with improving her services to her current clientele. Since the opening day of Kudler Fine Foods in June 1998 the business has become sustainable and profitable. Ten years later Kathy wants to implement a frequent shoppers program not only to reward her current loyal customer base but also to draw in new clientele. Installing a business system for this initiative would allow Kudler the ability to track purchasing patterns of individual customer’s. This would give the company a better understanding of what products are sellers and what products do not move or sell as fast. Alternatively this would give customers the opportunity to receive points from their past purchases geared toward rewards products. According to the Kudler’s sales and marketing departments research this type of system will increase revenue and cost reduction for Kudler. Kudler identifies that knowing exactly what the customers purchasing habits, supply needs, and preferences are would enable Kudler to purchase only what will be sold. Therefore, it will stop Kudler from stocking on items that do not sell and are not attractive to the customer. Kudler has different types of options on how they could advertise the new shoppers program. Because these types of programs are commonplace within any market, Kudler needs to develop a complete database system, with including current and former customers. This database is used specifically for advertising of the new program and data collection of sales. Kudler would need to update or create a new website to add this new program and help customers understand the benefits of registering for the program. Legally Kudler needs to stay within the boundaries set up for E-commerce. The rules for online business and e-mail advertisement are very far-reaching some of which include an opt-out link that allows any consumer to stop receiving e-mail advertisements. This must be easily viewable and verifiable to the recipient for online spam advertisement. Electronic contracts are legal and binding along with electronic signatures, these forms of agreements must have legal disclaimers visible for the customer to read. These are just a few of many other legal ramifications that Kudler would need to investigate and consider before moving forward. Ethical considerations are also vital to both the customers and Kudler Fine Foods when implementing the shoppers program. Any customers who register with Kudler’s shoppers program understand that all personal information given to Kudler will not be given or sold to another company without the express approval of the customer. Kudler has to take into consideration that registration online has to be implemented with the highest security software on the market. Protection of sensitive data is vital to the success of any online purchases or programs. Pornographic material and anything refereeing to pornography is prohibited by law. Breaches of contractual agreements are also considered unethical. Therefore, Kudler must have strict policy and procedures in place to alleviate any of the above issues. This would keep Kudler ethically stable and help with any other issues that will come into light. The main understanding that Kudler Fine Foods would have to embrace is that the company is fully responsible for what is placed on their website and also what they are offering to their customers as an incentive. Kudler Fine Foods has to identify within the scope of this project the development of the frequent shoppers program specific security measures. The main initiative is to secure private data and deter any unauthorized access. The main and formidable issue here is that the Frequent Shoppers Program will enable Kudler Fine Foods to still make a profit. The return on the investment with this new program has to exceed its monetary cost factor to stay viable. The stores have to identify other cost saving measures for this program to stay solvent for years to come. Keeping up to day records in a management system will also help save time and money while understanding where money is spent and where it is saved. Investing in the Shoppers program will take considerable money to start with. The long-term gain if managed properly can make Kudler Foods more lucrative in the future. Managing the marketing and advertising expenses must be a number one priority along with investing in upgrades of the website and possible market research. Concluding this program will rely on reports regarding expenditures, which should be collected over a period several prior years. This will give Kudler a baseline for future gains or losses. This will also let Kudler Fine Foods see if the program is profitable from each succeeding year. Gains and losses, extreme scrutiny and constant tweaking of the program its website and security infrastructure will have to be made in order for this program to be a success. Reference Apollo Group, I. (2007, 2010, 2011). Kudler Fine Foods. Retrieved November 26, 2012, from Sales and Marketing: https://ecampus.phoenix.edu/secure/aapd/cist/vop/Business/Kudler2/intranet/marketing-overview.asp

Why Significant Changes Were Made to the Plot

Why Significant Changes Were Made to the Plot in The Big Sleep Movie After reading the novel â€Å"The Big Sleep† by Raymond Chandler, then watching the 1946 movie version starring Humphrey Bogart and Lauren Bacall, I found myself asking why are there so many changes to the plot in this movie as compared to the novel. Many significant pieces of the plot were drastically different and there were even certain scenes that had been made up for the movie that were never in the book. After doing some research I was able to come up with many reasons for these significant changes.Some of the main reasons for there being significant changes is the Hays Code which was a code of rules that all movies were to follow, as well as the chemistry that Humphrey Bogart and Lauren Bacall had together. Many of the changes in the movie version of â€Å"The Big Sleep† can be credited to the Hays Code. The Hays Code was a set of rules that movies were to follow. Will H. Hays was not the creato r of this code however he was the first person to be in charge of enforcing it therefore his name became attached to it (TV Tropes).Some smaller changes the Hays Code affected are the dealings that go on at Geiger's Book Store as well as Geiger's love interest. In the novel we are told that the book store is actually a front for a pornography store. We are also told in the novel that Arthur Geiger is gay and has a male partner. In the Hays Code it is stated that â€Å"The sanctity of the institution of marriage and the home shall be upheld. Pictures shall not infer that low forms of sex relationship are the accepted or common thing. (Arts Reformation). Given this the writers of the screenplay were forced to leave out the fact that the book store was actually a front for a pornographic store. As for the fact that Arthur Geiger was gay and had a male partner, it is stated in the Hays Code that â€Å"Sex perversion or any inference to it is forbidden. † (Arts Reformation). Alth ough a homosexual couple is more widely accepted nowadays, back in the time of the Hays Code it was considered perverse (TV Tropes) and had to be taken out of the movie.Two more significant changes that were made to the plot were both of the scenes where Carmen Sternwood was found naked. In the novel when Marlowe goes to Geiger's house he finds Carmen naked in a chair and drugged up. In the movie she has only been drugged, her clothes remain on. The other time that Carmen Sternwood was found naked in the novel was when she was waiting for Marlowe to come home and she was naked in his bed. In the film she is simply sitting in his room waiting for him fully clothed.Both of these changes can be attributed to the Hays Code. A rule in the Hays Code states â€Å"Complete nudity is never permitted. This includes nudity in fact or in silhouette, or any lecherous or licentious notice thereof by other characters in the picture. † (Arts Reformation). Since the filmmakers were not allowe d to show nudity they were forced to change the plot which also lead to the photos of Carmen Sternwood that were used to blackmail her not being nude photos of her. A huge change that is made to the plot of the story is how the movie ends.In the book the climactic scene is where Marlowe is being held at gunpoint by Carmen Sternwood. This is also where Marlowe realizes that Carmen was the murderer. A rule about crime in Hays Code states â€Å"Crimes against the law: These shall never be presented in such a way as to throw sympathy with the crime as against law and justice or to inspire others with a desire for imitation. † (Arts Reformation). If Carmen Sternwood had been the murderer then this would have made Marlowe's love interest, Vivian Rutledge, an accessory to murder (Wikipedia).If Vivian were an accessory to murder she would be committing a crime but the audience may feel sympathy for her since she is in love with the main character. Because of this the writers of the s creenplay had to change this. By changing the ending of the movie to having Eddie Mars be killed the writers also solve another conflict with the Hays Code. In the novel Eddie Mars does not actually kill anyone however he was the one who made the murders happen so he was in fact a very bad man who had committed serious crimes.At the end of the novel Eddie Mars does not come to justice for his crimes. Since the Hays Codes doesn't allow crime to be presented in a way that it will inspire others with a desire for imitation (Arts Reformation), Eddie Mars had to be brought to justice. If people had seen the movie and saw that Eddie Mars had been a murderer and gotten away with it, it could inspire them to imitate him. This is why the writers had to change what happens to Eddie Mars.A very significant change made to the plot, which is more of an addition to the plot than anything is the fact that Marlowe and Vivian Rutledge have a love interest. In the film Marlowe lets the reader know ma ny times that he is not fond of women. Because of this love interest many scenes were added to the film in which Marlowe and Vivian have conversations of the sexual nature. Before â€Å"The Big Sleep† movie was made both Humphrey Bogart and Lauren Bacall had starred in a movie called â€Å"To Have and Have Not†.This film had a great success with their scenes together and this made the filmmakers want to add more scenes between the two (William Ahearn). When it comes down to it, making Marlowe and Bacall have a relationship is just adding a Hollywood perspective on a novel. Many changes were made to the plot in â€Å"The Big Sleep† film. But none of them were made without reason. The Hays Code limited filmmakers to what they could put into movies and changes were made so that the film would be more appealing to the general public.Works Cited – Ahearn, William. â€Å"The Big Sleep (1946)† 2008. November 2012. http://www. williamahearn. com/bs1945. ht ml – â€Å"The Motion Picture Production Code of 1930 (Hays Code)†. Arts Reformation. April 2006. November 2012. http://www. artsreformation. com/a001/hays-code. html – â€Å"The Big Sleep (1946 Film)†. Wikipedia. November 15 2012. November 23 2012. http://en. wikipedia. org/wiki/The_Big_Sleep_(1946_film)#Cast -â€Å"Hays Code†. TV Tropes. November 2012. http://tvtropes. org/pmwiki/pmwiki. php/Main/HaysCode